Deepfake and Impersonation Fraud
Deepfakes are hyper-realistic but entirely fake videos, audio, and images created using artificial intelligence and machine learning. They are becoming a growing threat to businesses and individuals alike. Attackers can now convincingly imitate voices and faces to manipulate employees, spread disinformation, or carry out fraud in ways that are almost impossible to detect. The consequences? Financial loss, reputational damage, and compromised trust.
This training helps participants understand what deepfakes are, how they can be misused, and how to recognise and respond to potential threats. Through live demonstrations, expert-led sessions, and practical examples, we aim to raise awareness and strengthen your ability to defend against manipulation.
What you will learn?
- What deepfakes are and how they are created,
- Where and how deepfakes are already being used to commit fraud,
- How to recognise manipulated video and audio content,
- The risks of impersonation in emails, phone calls, and video conferences,
- Real-world examples of “fake president” fraud and similar scams,
- How to respond to suspected deepfake incidents,
- Why raising awareness across your organisation matters,
- How to handle your own media presence more securely.
Webinar: Deepfakes - CEO Impersonation
Fake voices, fake videos, real consequences.
Join our free webinar "Deepfakes – CEO Impersonation " and explore one of today’s most dangerous and fast-evolving threats: CEO impersonation fraud.
You will learn how these scams work, how deepfake technology is making them even more convincing, and what real cases from Central and Eastern Europe can teach us.
During the webinar our cyber and forensic experts will explain why these attacks often succeed (not because of technology, but because of weak internal controls). You will also see a live deepfake demo, followed by practical tips on what to do next, from compromise assessment to internal investigation.
Webinar details:
- Date: 15 May 2025
- Start Time: 11 am EEST
- Duration: approx. 45 min.
- Language: English
- Format: Live online
- Fee: free of charge
Training Course:
Deepfake and Impersonation Fraud
Training Details
- Course methodology
- Compromise Assessment
- Internal Investigation
- Damage Assessment and Risk Mitigation
- Deepfake Awareness and Related Cyber Services
- Who is the course suitable for
- Certificate
Course methodology
This open training raises awareness and equips participants with practical tools to recognise and respond to deepfake and impersonation threats. It includes live demonstrations and is delivered in an interactive format, accessible to professionals across departments. The course is structured into four key areas, drawing on the expertise of PwC’s cyber, forensic, and risk specialists.
Compromise Assessment
Led by our cybersecurity team, this session focuses on identifying whether a deepfake-related compromise has occurred within an organisation. You will learn how such incidents can happen, how to spot them, and what signs may indicate that internal systems or employees have been targeted.
Internal Investigation
Facilitated by our forensic experts, this part covers how to conduct an internal investigation when company policies are violated. We will explore scenarios where employees unintentionally cooperate with attackers, and how to handle such situations professionally, including evidence collection and escalation steps.
Damage Assessment and Risk Mitigation
In this part, we focus on the consequences of deepfake-related incidents, from financial and reputational damage to operational risks. You will learn how to assess the extent of harm and how to implement practical mitigation measures to prevent recurrence.
Deepfake Awareness and Related Cyber Services
This module builds overall awareness of deepfake threats, how the technology works, and how it is used by attackers. It also introduces participants to the broader range of cybersecurity tools and services, including simulation tools, media safety tips, and protective strategies.
Who is the course suitable for
This course is designed for professionals from all areas of an organisation who may be exposed to manipulated media or impersonation risks, including:
- Executive assistants and team leaders,
- Finance and procurement staff,
- Risk, compliance, and legal departments,
- Ultimately anyone participating in video conferences or managing sensitive information.
No prior technical knowledge is required.
Certificate
After successful completion of the training course, participant will receive PwC's Certificate.
Our tutor:
Jakub Javorský
Jakub leads the Forensic Technology team at PwC. He has 15 years of experience investigating corporate fraud across nearly all European countries. He specialises in securing and analysing electronic evidence, investigating data leaks, and data analytics. He lectures on computer forensics and forensic data analysis at the Prague University of Economics and Business and for the Institute of Internal Auditors.
Additional training information:
Date:
10 June 2025 (10 am – 2 pm EEST)
Duration: 4 hours
Language:
English
Format:
Live online
Fee:
EUR 230 (excl. VAT)
